Founder Stories

Eden Full Goh
Founder, Mobot

Revolutionizing Mobile App Testing with Robots
Eden Full Goh’s journey to founding Mobot began with a moment of frustration that many product managers can relate to: staying up late doing tedious, manual quality assurance testing on mobile devices. As a former product manager who worked across the energy, healthcare, and government sectors at companies like Palantir Technologies and Butterfly Network, Eden experienced firsthand how time-consuming and inefficient mobile app testing could be.
The idea for Mobot came to her in the shower one night while dreading yet another late-night QA session. She realized that there had to be a better way to test mobile applications on real devices, especially as apps become increasingly complex with push notifications, hardware integrations, and multi-device interactions. These complexities made traditional software-only testing solutions inadequate, as they couldn’t replicate the way humans actually use mobile devices.
Eden’s contrarian insight was to use physical, mechanical robots to automate the manual testing process. Starting with a modified robot originally designed to sign greeting cards, she built the first prototype of what would become Mobot’s innovative testing platform. The company now leverages an army of robots that physically test mobile applications on hundreds of real devices, catching bugs that software-only solutions miss.
Eden Full Goh is the Founder & CEO of Mobot, a Cota Capital-backed US company that automates and accelerates mobile app testing on more than 200 touch-based devices using mechanical robots with computer vision.
Quality Assurance (QA) testing is challenging for engineering teams due to the number of platforms and never-ending app updates. As of today, there are 2+ million apps on Apple’s App Store and 2.6 million apps on Google Play, all of which require QA testing, preferably in a way that mimics a user’s flicks, taps, and swipes.
In this interview with Bobby Yazdani, Cota Capital Co-Founder & Partner, Eden discusses the challenges and triumphs Mobot has experienced as they scale their robotics company to meet demand.
More about Mobot – https://www.mobot.io
ABOUT FOUNDERS IN 5
Cota Capital’s “Founders in 5” video series offers insightful conversations with founders and other leaders across Enterprise Infrastructure, Enterprise Automation, FinTech, and HealthTech. Bobby Yazdani is co-founder and partner of Cota Capital, a technology investment firm that partners with exceptional teams to build and grow timeless companies enabling the future.